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Geoff Webb

Great Expectations!

In 1968, Robert Rosenthal and Lenore Jacobson tested children in a California elementary school and gave their teachers a list of those who were “unusually clever.” What they didn’t tell the teachers was that the names on the list were just randomly selected. A curious thing happened when the researchers returned at the end of the […]

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How to Make Meaningful Promises You Can Keep

Legendary management consultant Peter Drucker once quipped,  Culture eats strategy for breakfast. By this he meant organizational culture—the set of unconscious beliefs a group of people share—will ultimately drive group behavior more than any plans they make. Likewise, you could say about individuals,  Identity eats determination for breakfast. By this I mean your identity—your core

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The Power of Small Promises

Would you take investment advice from Warren Buffett? How about tennis tips from Serena Williams? Feedback on your horror novel from Stephen King? Of course you would. Why?  Turns out, it’s not just because they’re good at what they do. There are many talented investors, athletes, and authors out there. Why then would you almost unequivocally trust these

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